What Do You See When You Look In The Mirror?


I am very excited to share this post with you, and I am also very honoured to be a part of such a great project. The What I See Project is a global online platform aiming to amplify women’s voices. The common question everyone has to answer is “What do you see when you look in the mirror?”.  It is quite liberating to see what women from all over the world also struggle with, what they see and what they think. Far from the usual “be thin, be pretty” we read and see everyday, these are messages of love, reminding us to love ourselves for who we are and what we’ve achieved.

To be completely honest, I had never really thought about what I saw in the mirror. Mainly, I see myself pulling silly faces when trying to apply mascara. But at the same time, I suppose I see everything else including the world around me. It is familiar and comfortable and it somehow anchors me in reality. It reminds me this is WHO I am and this is WHERE I am. And that no matter where I am I can’t escape the face in the mirror, so may as well celebrate it (and pull silly faces while applying mascara, why not).

Have a look at my video below or on the What I See site

A little more about the project:

The What I See Project is the brainchild of Edwina Dunn, who pioneered worldwide loyalty programmes like Tesco’s Clubcard. Her innate understanding of people led her to found this not-for-profit Project. Even as a powerful role model in her own right, Edwina didn’t feel that she was being heard as much as men in the boardroom.

This experience shaped her professionally and personally, so she established The What I See Project to celebrate the inspiring women from everyday life whose stories would otherwise go unacknowledged.
Since launching in February of this year the project has already seen over 500 contributions from more than 350 women across eleven different countries. This community continues to grow everyday.

The project aims to provide a safe environment where women can share their struggles, achievements and inner thoughts, and express themselves freely through a website that appreciates them for who they really are. Throughout a year, The What I See Project aims to reach out to as many women as possible, from as diverse a range of locations and walks of life as possible.

You can also submit your video and let us know what YOU see when you look in the mirror, just visit the website and get recording. You can be totally literal, like I was or you can invent stories, use science, biology, poetry – you name it – the main thing is that you can add your voice to this campaign. 

Next contributor will be Carly Findlay

Follow: