There are only a handful of brands I am completely and utterly obsessed with. KIND is up there in the top 3. I got to interview Mr Kind a little while ago, but when I saw the photos from the new collection, I gasped, clutched my heart and fell on the floor. Mr & Mrs Kind seem to have outdone themselves this time. I love their designs because they are so playful and unpretentious, miles away from the general po-facedness I abhor in the Fashion industry.
Here is a little description of the collection “Dreamy cheerleaders meet football captains by the bleachers and at the soda fountain. Cute 1950s silhouettes are combined with a sporty colour palette of red, black, pink and nautical blues, ready for a weekend at the country club.”
HOW COULD I RESIST? SERIOUSLY? HOW?
Photos courtesy of Kind.
Well… I CANNOT, that’s how. Move over Jeffrey Campbell, I am leaving you for Mr & Mrs Kind.
Just thinking about the soft cashmere makes me wish for Winter to be here already! The Peacock dress is DEFINITELY my priority numero uno for the Fall, actually I am saving up as we speak, going through pockets and drawers looking for pennies. In the meantime, I might just go look longingly at my cape that’s been sitting in the closet, waiting for chillier days.
Just thinking about the soft cashmere makes me wish for Winter to be here already! The Peacock dress is DEFINITELY my priority numero uno for the Fall, actually I am saving up as we speak, going through pockets and drawers looking for pennies. In the meantime, I might just go look longingly at my cape that’s been sitting in the closet, waiting for chillier days.
Picture taken from the archives of my blog, when it was just a little bébé blog aaaaaw. O HAI long hair.
Doesn’t your heart feel a bit warmer? Don’t you feel a bit happier? Because I feel like a 13 year old boy who just saw a pair of boobies for the first time.
I also still giggle at the thought of this little scene that happened in Liberty’s while buying said cape (me= 8 .5 months pregnant then and about to drop):
Liberty lady: “How would you like to pay?”
Mr Robor: “in kind”
*dies*
The collection will start being delivered to London retailers from August. Kind is available at Labour of Love, Tatty Devine or Cochinechine. BE NICE AND BUY IT.