20 Sept 2010

London Fashion Week - Bryce Aime


Backstage at Bryce Aime's Asiarama show was minor chaos, with towering models getting their last minute touch-ups before they were set to walk. The models were made up with yellow blusher and hair was pulled up into high side ponytails with Asian inspired headpieces perched on top.

The footwear for the show was a little bizarre – Toms style plimsolls with cut out platforms underneath that added inches of height to the models without a heel, inspired by Japanese geta slippers. Model Hannah-Leigh told me that despite their bizarre appearance, they're a lot more comfortable than heels, “but the first few steps can be tricky”. No stumbles were spotted, though, as the models marched out in Bryce Aime's SS11 collection.

The collection is clearly inspired by the Far East, with intricate origami folds, neon sport-luxe pieces, lots of red, and the use of two huge, feathered headpieces. Synthetic materials are combined with details inspired by the ancient Orient to create pieces that are timeless, yet fashion forward. 

Bryce Aime
Bryce Aime
Bryce Aime
Bryce Aime
Bryce Aime
Bryce Aime
Bryce Aime

Words and photographs - Catherine Sprunt
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