Baby Soft: Weirdest Name Ever.

It seems that in 1972, nobody thought it was strange for teenage girls to smell like babies. When Love released their Baby Soft perfume, aimed at the teenage market, I wonder what they were thinking. When I was a teenage girl, I don’t think I would have liked the idea of smelling like a baby (even like a baby after bath). On the contrary, I was quite eager to smell like a woman, even if for this I had to dip my entire body in Coco Chanel. What a mistake. I ended up using said Coco Chanel as a toilet freshener. Then came the times when I wanted to smell fresh and clean, like an American girl, so that I could fantasize my life in suburban America (while suburban American girls probably fantasized about being in Paris, if I judge by the few episodes of 90210 set in Paris). Anyway, smelling like a baby would have sounded quite regressive at the time. Now, what I wonder mainly is who is attracted by this kind of smell on a teenage girl? The only answer that springs to mind is: a pedophile. If he can’t do it with a baby, might as well do it with a 16 year old girl who smells like a baby. Humbert Humbert can go home, we are not talking about lolitas here. I hear some women wear it too. Doesn’t it make things even worse? Making grown men able to sleep with hairy, sexually active babies? In other words… Adult babies. This perfume still exists, you can even buy it on Amazon. I wonder if people still wear it without thinking further about what it means…
Maybe in the 1970s, pedophilia wasn’t as big a problem and you could get away with selling perfume that promised to make you smell like a baby, but what about now?
As a special treat for everyone today, here’s an advert for said perfume. What do you think?

I am not easily shocked, and am normally the first one to make bad jokes about stuff like this, but the ad is just plain wrong of you ask me.
What with the “Innocence is sexier than you think”? To me the hidden meaning of this is “Have you ever considered having sex with a baby? Cause maybe it is well hot”. Basically, it is a barely disguised invitation to pedophilia. And the company still exists. Woohee America.

1 Comment

  1. March 6, 2008 / 2:42 PM

    I think paedophilia was a problem in the 1970s too, but it was taboo and not fetishised by the media as it is these days.